Skill Development & Sales Training

Common Problem: My sales team lacks needed sales skills
All too often we assume our sales people are “pre-wired” with all the necessary sales skills. And while a certain amount of skill is innate and must be considered when recruiting, failure to continually invest in these skills can negatively impact results.

Impact:

My sales team sells features & benefits rather than consultatively resulting in a few, high quality opportunities.
Once the “door is open”, my team can close . . . the problem is they struggle to “open more doors” which impacts the health of our sales pipeline.
My sales team is too quick to quote before they truly understand the need, which can leave success in the hands of “price”.
Too often my team loses control of the sale, which lengthens the buying cycle and decreases momentum.

Solution: Practical, ongoing & consistent Sales Training
Whether Focus has just recruited your sales personnel, is acting as your Interim Sales Manager, or is simply providing your team with sales training, we believe that training should:

Be more practical; less theoretical
Be ongoing & consistent (better to have 6 x 1 hour trainings than 1 x 6 hour training)
Feature check-ups & “homework” to ensure comprehension and retention
Be tailored to match their sales environment

Using our Focused Approach to Driving Sales workbook (featuring over 25 modules written by Focus America), let Focus provide your sales organization with ongoing and consistent training.

NOTE: All sales resources that are being managed by Focus under Focus’ “Interim Sales Manager” program will automatically receive unlimited Sales Training as part of their plan.